Saturday, September 26, 2009

But Wait, There's Less!!!

I just got back from the store and picked up some soup. The label said "Now with more flavor!". Isn't that really just an admission that you were half-assing it the first go round. Should I expect that in 6 months you'll have even more flavor? What did it taste like before? What if the flavor you've added isn't any good, because it seems like your first attempts didn't work out. Do I have too much time on my hands that I'm willing to write about this? Was New Coke a conspiracy by communists to bring down the Coca-Cola brand? In terms of advertising, I don't think you really want to own up to the fact that you had no flavor before unless you're trying to sell rice cakes.

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